Let's get to work!

Why us?

As a digital marketing agency specialising in the music industry, we have a deep understanding of how Google Search and Display ads can be harnessed to achieve success for professionals and businesses within the music and audio sector.

Why you?

Whether you are a record store looking for more foot traffic, music instrument teacher looking for new clients, or a large e-commerce corporation looking to divert awareness from competitors through key search terms, our team is well-equipped to make it happen.

Our strategy

Our approach commences with meticulous keyword research and competitor analysis. By identifying the most relevant keywords and conducting a thorough examination of your competitors, we formulate ad campaigns that ensure your brand stands out. Whether you seek to outperform your musical peers or gain an advantage in the competitive recording studio market, we've got you covered.

Through the utilisation of Google Search ads, we guarantee that your business prominently appears when potential customers search for your services. This not only enhances visibility but also generates targeted traffic more likely to convert.

Your budget

We offer a variety of packages to choose from, catering to different budgets and objectives. Whether you're working with a budget of £500 or have a more substantial investment of £50,000 or more in mind, our team has the experience to help you make the most of your spend and build custom strategies that align with your specific business requirements, helping you achieve your desired outcomes.

Our fees

Our fees are based on monthly spend under management, and depend on how much you intend on spending on your ad campaign. These will be the same tiers for Paid Social (FB/IG/LI/TT) or Paid Search (Google/Bing).

How long?

Depending on your budget, we recommend a minimum commitment of 3 months to truly make the most out of advertising strategies. This allows time for A/B testing, audience optimisation and content performance analysis. How long you choose to stay with us after that is ultimately up to you. No (click)strings attached... It was right there, we couldn't resist. 😄

Discussion

The first thing is to understand your goals and objectives with the content you have in mind. We will then create a full plan and get your approval before going ahead with production.

Ideation

By conducting a thorough examination of your competitors and the spaces they share content on, we formulate content ideations and suggest ideas that could help you become more competitive with your content strategies.

Creation

Our aim is always to innovate and create outstanding assets, based on our experience in the industry. We’ve been doing this long enough to understand what a great asset looks like. Regardless of where it’s designed to be in the funnel of your campaigns, However, you always get the final say.

Activation

Once your happy with the content that’s been created, it’s go time! We can help create a schedule for the content launch and ensure the rollout is smooth.

Review

We closely monitor the performance of any asset we create. Evaluation of performance is key to creating more fruitful assets in future campaigns. We always create to learn, adapt and modify where suitable.

Discovery

Initially, our approach involves conducting an extensive exploration of your brand's ecosystem. This entails delving deeply into various aspects such as your brand's current social presence, its standing within the market, overarching business objectives, and the specific demographics comprising your target audience. Through this comprehensive analysis, we gain valuable insights that inform our strategies and ensure alignment with your brand's identity and goals.

Blueprint

Following the initial exploration, we proceed to meticulously tailor a bespoke roadmap. This roadmap serves as a strategic blueprint, meticulously outlining the specific types of content to be produced and the influencer strategy to be implemented. By aligning these initiatives with your business objectives, we aim to achieve optimal results in driving engagement and achieving your desired outcomes.

KPIs

Subsequently, we establish clear performance indicators, drawing upon industry benchmarks to ensure measurable outcomes and facilitate ongoing progress tracking. By setting these key metrics, we can effectively gauge the success of our strategies and make informed adjustments as necessary to continually enhance performance and achieve desired objectives.

Review

And of course, we consistently synchronise the strategy with your overarching business goals, continuously evaluating its effectiveness to ensure sustained results. This involves conducting monthly assessments and generating comprehensive performance reports. By maintaining this iterative approach, we can refine our tactics in real-time and adapt to evolving market dynamics, ultimately driving long-term success for your brand.